When people ask AI who to call, are you on the shortlist?
More customers now ask ChatGPT and other AI tools for a recommendation instead of scrolling search results. The AI names a few businesses and the rest are invisible. Shortlist asks five AI engines the questions your customers ask, every week, and shows you who they recommend.
- ChatGPT
- Gemini
- Claude
- Perplexity
- Grok
Who is the best injury lawyer in Nashville?
Based on reviews and local sources, here are a few firms people recommend:
- A competitor cited: directory
- Another competitor cited: reviews
- A third firm cited: news
How it works
The same questions, asked the same way, every week
One answer on one day is a snapshot. A steady set of questions over time shows whether you are gaining ground or losing it.
We write your customers' questions
The things people actually ask: who to call in your city, what it costs, who has the best reviews, and what happens next. Plain conversational questions, the way people really type them.
We ask five AI engines
ChatGPT, Gemini, Claude, Perplexity and Grok, each with live web search on and a Tennessee location where the engine supports one. Every answer and every cited source is saved.
You get the report
How often you are named, who is named instead, which websites the AI trusts, and the few fixes most likely to get you on the list. Socket Solutions walks you through it.
What's in your report
Not a score. The actual answers, and what to do about them.
How often you are named
The share of AI answers that mention your business, by engine, compared with the competitors who show up most.
Who is on the list instead
Every business the engines recommend for your questions, ranked by how often they appear. Often not the ones you expect.
The websites AI trusts
The directories, review sites and pages the engines cite. These are the places to show up so the AI finds you.
Where you go missing
Questions grouped by what the customer wants: choosing a provider, cost, reviews, how it works. See exactly which kinds of questions you lose.
Movement week to week
Each week is compared with the last, so you can see whether changes to your site, reviews and listings are working.
What to fix first
A short, prioritized list, such as letting AI crawlers read your site, answering the questions customers ask, and filling gaps on the sites the engines cite.
Tracking now in Tennessee
Built for local businesses that win by being recommended
- Personal injury lawCar and truck wrecks, slip and fall, wrongful death, workers' comp
- ChiropracticBack and neck pain, sports injury, auto injury, prenatal care
- Insurance agenciesCommercial trucking, business, home and auto
- AI consultingIntegration, workflow automation, small business and healthcare
Nashville, Brentwood, Franklin, Knoxville, Memphis and Chattanooga. Different field or city? Ask us; adding one takes a set of questions, not a new system.
Pricing
Start free. Pay only for the help you want.
Every plan runs on the same weekly Shortlist data from ChatGPT, Gemini, Claude, Perplexity and Grok.
Shortlist Snapshot
Free
See where you stand.
- How often AI names your business
- Who it names instead
- Your top three fixes
Shortlist Monitor
$249/ month
We track it and explain it.
- Weekly tracking across five AI engines
- 15 to 20 questions written for your business
- Your competitor list
- A monthly report and a 30‑minute review call
Shortlist + Fix
$1,250/ month
We track it and do the work.
- Everything in Monitor
- Question pages written for your site
- AI crawlers let in and directory listings cleaned up
- A review program that keeps reviews coming
Baseline audit
$950one time
A deep dive before you commit.
- Every question in your market and every competitor named
- Every site the AI engines cite
- A prioritized plan of fixes
- Credited toward your first month when you sign up
Questions
Common questions
Can't I just ask ChatGPT myself?
You can, and you should. But one answer on one day is a snapshot. AI answers change with the city, the wording and the week. Shortlist asks the same set of questions the same way every week, across five engines, so a change in the numbers means something changed.
How is this different from SEO?
SEO tracks where your pages rank in a list of links. AI engines read pages, reviews and directories, then name a few businesses in a written answer. Shortlist measures whether you are one of the names, and which sources the engines relied on to decide.
Which AI engines do you check?
ChatGPT, Gemini, Claude, Perplexity and Grok, each with live web search turned on and a Tennessee location where the engine supports one. We use each company's developer access, which closely tracks, but is not identical to, the free consumer apps.
Which businesses is Shortlist for?
Local service businesses in Tennessee that win customers by being recommended. We are tracking personal injury law, chiropractic, insurance agencies and AI consulting first, and add new fields on request.
Request info or your free Snapshot.
Send your details and pick what you are interested in. We will run your business through Shortlist and walk you through what we find.
- Five AI engines, your city, your customers' questions, every week
- Who gets named instead of you, and why
- The first fixes worth making